Wella Color Touch Vibrant Reds 3/68, 60 ml

Wella Color Touch Vibrant Reds 3/68 is a demi-permanent hair color that creates vibrant, radiant red tones. This product is ideal for those who want to change their hair color regularly without committing to a long-term color. It combines a gentle formula with intense color power and gives hair up to 63% more shine.

Product features:

• Demi-permanent color: Offers a durable but non-permanent color option that washes out evenly and allows for a smooth color transition.
• Ammonia-free formula: Gentle on hair and scalp without the harmful effects of ammonia.
• Enriched with keratin: Cares for the hair during the coloring process and ensures a healthy hair structure.
• Versatile color options: Ideal for gray hair coverage and tone-changing applications.
• Brilliant results: The Light2Color Complex technology ensures an intense, multidimensional color result with impressive shine.
• Short-term processing time: Only requires 15 minutes when applied with heat, perfect for quick color services.

Application of the product:

Mix Wella Color Touch Vibrant Reds 3/68 in a 1:2 ratio with Color Touch Emulsion Developer (1.9% or 4%). Apply the mixture to dry or towel-dried hair and leave it on for 15 to 20 minutes, depending on the desired color result. Rinse thoroughly and follow with a color-protecting conditioner.

Expert tips:

For a particularly intense color result and longer durability, we recommend applying heat during the development time. Choose the developer according to the desired color intensity and gray coverage.

Advantages at a glance:

• Up to 70% gray coverage
• Enriched with nourishing keratin
• Without ammonia for a gentle coloring
• Fast application with short exposure time
• Vibrant and shiny red tones

About the brand:

Wella Professionals has been synonymous with innovative, high-quality hair products for decades. With the Color Touch series, Wella offers a wide range of demi-permanent shades suitable for a variety of creative coloring techniques. The brand is known for its professional hair care and sets standards in the hairdressing industry.