Wella Color Fresh CREATE New Blue, 60 ml

The Wella Color Fresh CREATE range offers a stunning range of semi-permanent shades suitable for both bold and pastel looks. The "New Blue" shade allows you to create a unique and vibrant shade of blue in your hair that lasts for up to 20 washes.

Product features:

• Semi-permanent hair color: The color lasts up to 20 washes and fades evenly.
• Ammonia and perfume-free: Gentle on hair and scalp, with no pungent odor.
• Flexible use: Ideal for full coloring, highlights or creative color blends.
• Easy to use: The color can be applied directly to dry or towel-dried hair.
• Complete pastelization: Can be mixed with Tomorrow Clear Thinner to create soft pastel shades.

Application of the product:

Apply the desired amount of Wella Color Fresh CREATE New Blue directly to dry or towel-dried hair. A developer is not required. For intense results, the color is applied neat, especially on bleached or lightened hair. For pastel coloring, the color can be diluted with "Tomorrow Clear" (mixing ratio 1:1 to 1:30). Leave the color on for 20 minutes and then rinse thoroughly until the water runs clear. It is recommended not to shampoo the hair after application to maintain color intensity.

Expert tips:

For a more intense color result, the exposure time can be extended to up to 30 minutes. Wear gloves throughout the process to avoid discoloration.

Advantages at a glance:

• Bright and unique shade of blue
• Lasts up to 20 washes
• Gentle thanks to ammonia and perfume-free formula
• Simple application without developers
• Suitable for creative color mixing and pastel looks

About the brand:

Wella Professionals is a global leader in hair care and hair coloring. For decades, Wella has stood for innovation, quality, and creativity, offering products that delight both hairdressers and consumers.