Goldwell Elumen Play @PASTEL LAVENDER 120 ml

Experience the exciting world of hair color with Goldwell Elumen Play in @PASTEL LAVENDER. This semi-permanent color offers endless possibilities to give your hair a new, captivating shade.

Advantages at a glance:

• Lasts up to 10-15 washes
• Developer not required
• Special HD MAX technology for intense color depth
• Vegan and ammonia-free
• Improved hair structure according to 8 out of 10 stylists
• 83% of users rate the shine better than leading competitors
• Suitable for endless creativity through mixing possibilities

Application:

Using Goldwell Elumen Play is simple and straightforward:

• Apply the color to clean, dry hair.
• For consistent results, use a sufficient amount of product.
• Without heat: leave on for about 30 minutes.
• With heat: leave on for about 20 minutes.
• Rinse with warm water until the water runs clear.

Expert tips:

For best results, we recommend wearing gloves during application and thoroughly blending the product into your hair to ensure even color distribution. The color can be applied to pre-lightened or natural hair to achieve a variety of shades.

GOOD TO KNOW:

• The color fades evenly and leaves no unwanted color residue.
• The application does not require any additional developer, which simplifies the process.

About the product:

Goldwell Elumen Play offers a unique way to enjoy semi-permanent hair color that's both intense and versatile. With HD MAX technology, colors are deposited on the outer and inner layers of the hair cuticle, enabling exceptional color intensity and brilliant shine.

About the brand:

Goldwell has stood for high-quality, salon-exclusive hair products since 1948. The brand has always distinguished itself through innovation and quality, meeting the diverse needs of hair professionals and consumers. With products like Elumen Play, Goldwell sets standards in hair coloring technology.