Directions Ultra Violet Hair Dye 89 ml

Directions Ultra Violet Hair Dye offers a vibrant, semi-permanent violet color that delivers intense and long-lasting results, especially on bleached or chemically treated hair. This vegan and cruelty-free hair dye is ideal for those who love striking colors and want to care for their hair gently.

Features of Ultra Violet hair tint:

• Intense, bright violet color cream
• Semi-permanent tint – lasts through multiple washes
• Vegan and cruelty-free
• Suitable for bleached or chemically treated hair
• Colors can be mixed together
• Cares for the hair like a treatment during the exposure time
• Easy to use
• Free from ammonia and peroxides

Application of Ultra Violet hair tint:

Applying Directions hair color is simple and requires only a few steps:

1. Wash your hair with a pH-neutral shampoo and towel dry.
2. Protect the skin at the hairline with Vaseline or skin oil to avoid stains.
3. Apply the color cream evenly and comb it through thoroughly.
4. Allow the color to develop for 15-30 minutes. For more intense results, the development time can be extended.
5. Rinse hair thoroughly with lukewarm water until the water runs clear.

Expert tips:

For best results, lighten your hair to a light blonde before application. A longer processing time or the application of heat can enhance the color intensity. Since the tint also has conditioning properties, leaving the color on for longer won't damage your hair.

Advantages at a glance:

• Strong, eye-catching color
• Easy to use
• Cares for the hair during coloring
• Vegan and cruelty-free
• Mixable with other Directions colors

About the brand:

La Riché Directions is one of the most well-known brands for semi-permanent hair coloring. Its wide range of colors and the ability to mix colors individually make it the first choice for creative and trend-conscious hair lovers. For years, its colors have impressed with intense results and a gentle formula that cares for the hair.