Wella MAGMA /74 brown-red 120 g

Wella MAGMA /74 brown-red offers an excellent solution for those who want both lightening and color shading in a single step. This innovative hair color from Wella is particularly suitable for creative color techniques and enables exciting, multifaceted color results.

Product features:

• Excellent lightening and shading performance in one step
• New, attractive packaging design
• Wide range of shades: from intense reds to multifaceted browns
• Suitable for foil highlights and freehand techniques
• Mixing ratio 1:1.5, compatible with Wella oxidizers from 1.9% to 12%

Application of the product:

Wella MAGMA /74 is mixed with the appropriate Wella oxidizing agent at a ratio of 1:1.5. It can be used on both natural and color-treated hair, depending on the desired lift intensity and final color. For optimal results, use on dark hair is recommended for intense and vibrant color results.

Expert tips:

For even color distribution and optimal results, it's important to adjust the application and processing time according to the desired lightening level and hair depth. A lower concentration of the oxidizing agent leads to a more lasting color result. Wella MAGMA can also be combined with Clear Powder to tone down the shading or serve as a thickener for freehand techniques.

GOOD TO KNOW:

• The new red tones are particularly intense and ideal for dark hair
• Wella MAGMA offers a versatile shade portfolio ranging from cool to warm tones

About the product:

Experience Wella MAGMA's innovative color technologies, offering a comprehensive range of shades and lift options. This advanced product line is specifically designed for professional stylists and guarantees impressive results with every application.

About the brand:

Wella has been a leading name in the hair care industry for over a century. The brand stands for quality, innovation, and professional hair care products that are valued by hairdressers and consumers alike worldwide. With products like Wella MAGMA, Wella continues to set standards in the world of hair color.