Wella Color Touch Vibrant Reds 7/43, 60 ml

Wella Color Touch Vibrant Reds 7/43 is a demi-permanent hair color that creates bright, vibrant red tones. This ammonia-free formula offers gentle application and gives hair multifaceted color intensity with impressive shine.

Advantages at a glance:

• Intense color brilliance: Vibrant red tones from exciting copper to dynamic aubergine.
• Ammonia-free formula: Gentle on hair, without unpleasant odor.
• Keratin-enriched: Protects and strengthens hair during the coloring process.
• Up to 70% gray coverage: Effectively covers gray hair, especially in combination with the Color Touch Plus line.
• Easy to use: Mix ratio of 1:2 with the Color Touch Emulsion for even results.
• Fast action time: Visibly radiant results after just 15 minutes (when applied with heat).
• Long-lasting shine: Gives hair a brilliant shine that lasts up to 24 washes.

Application:

Wella Color Touch Vibrant Reds 7/43 is applied to towel-dried or dry hair. Mix the color with Color Touch Emulsion (1.9% or 4%) at a 1:2 ratio and apply evenly from roots to ends. The processing time is 20 minutes; if heat is used, this time can be reduced to 15 minutes. Then rinse the hair thoroughly and condition as usual.

Expert tips:

For optimal results, the hair should be cleansed but not conditioned before application. To increase color intensity, you can extend the application time or perform the application without heat.

GOOD TO KNOW:

• Perfect for trend-conscious customers who want to change their color frequently.
• Ideal for those who want to try a first tint before deciding on a permanent hair color.

About the brand:

Wella Professionals is a leading global brand in the hairdressing industry and known for its high-quality hair coloring products. The Color Touch range offers a variety of demi-permanent shades that enable creative expression and exceptional shine.