L'Oréal Professionnel DIA COLOR 7.13 Medium Blonde Ash Gold, 60 ml

L'Oréal Professionnel DIA COLOR 7.13 is an ammonia-free, demi-permanent hair color that combines intensive care with long-lasting color performance. This special shade in medium blonde ash gold offers natural highlights and ensures a luminous and shiny color result that lasts up to 6 weeks. Perfect for those looking for a gentle, ammonia-free color.

Advantages at a glance:

• Ammonia-free: Protects the hair structure and offers a pleasant application.
• Intensive color results: Provides vibrant colors and intense shine.
• Nourishing ingredients: Moisturizes hair and leaves it soft and smooth.
• Up to 70% gray coverage: Ideal for covering the first gray hairs.
• Easy mixing and application: The creamy texture allows for easy application.

Application:

For application, the color is mixed with the appropriate Dia Activateur developer in a 1:1.5 ratio. Depending on the desired color result, a 6-vol., 9-vol., or 15-vol. developer can be used to achieve different color intensities. The mixture is applied evenly to the hair and rinsed thoroughly after the exposure time.

Expert tips:

Use the 6-vol. developer for a gentle tone-on-tone effect, the 9-vol. for a standard color, and the 15-vol. for more intense color results and optimal gray coverage. This application is particularly suitable for clients who desire a shiny, natural-looking color result without stressing the hair structure.

Good to know:

• The color gives hair up to three times more shine compared to previous formulas.
• The ammonia-free formula makes it particularly odorless and pleasant to use.

About the product:

L'Oréal Professionnel DIA COLOR is specially developed for professional use and offers a wide range of natural, intermixable shades. This special technology allows for color refreshment with minimal effort, making it ideal for a quick color refresh or as a first tint.