{"title":"La Richè Directions","description":"\u003ch1\u003e La Riché Directions – Brilliant hair colors for your unique style\u003c\/h1\u003e\n\n \u003cp\u003eDiscover the world of \u003cstrong\u003eLa Riché Directions hair color\u003c\/strong\u003e , one of the leading brands for semi-permanent hair color. Our collection offers a wide range of intense and vibrant shades – from rich blues to bright reds to soft pastels. Perfect for creative minds who want to express themselves!\u003c\/p\u003e\n\n\u003ch2\u003e Why La Riché Directions?\u003c\/h2\u003e\n\n\u003cp\u003e La Riché stands for quality and color intensity. The colors are vegan, cruelty-free, and easy to use. They are ideal for all hair types and can be easily applied at home or in the salon.\u003c\/p\u003e\n\n\u003ch3\u003e Who is La Riché Directions suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e For fashion enthusiasts who want to change their look regularly.\u003c\/li\u003e\n\n\u003cli\u003e For everyone who loves strong or soft colors and is keen to experiment.\u003c\/li\u003e\n\n\u003cli\u003e For salon professionals who want to fulfill their clients’ individual color wishes.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3\u003e Application \u0026amp; Care\u003c\/h3\u003e\n\n \u003cp\u003eFor the most intense results, apply La Riché Directions to bleached or light hair. The color is semi-permanent and will last for 4-8 washes, depending on your hair texture. For longer wear, we recommend using color-protecting shampoos and conditioners.\u003c\/p\u003e\n\n\u003ch4\u003e Instructions for use:\u003c\/h4\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Before applying, test a small amount on your skin to rule out allergic reactions.\u003c\/li\u003e\n\n\u003cli\u003e Wear gloves to avoid staining your hands.\u003c\/li\u003e\n\n\u003cli\u003e Carefully divide hair sections and apply evenly.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","products":[{"product_id":"directions-fluorescent-yellow-89ml-haartoung","title":"Directions fluorescent yellow 100 ml hair dye","description":"","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468520345867,"sku":"1010008","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12090228.jpg?v=1755253591"},{"product_id":"directions-carnation-pink-89ml-haartonung","title":"Directions carnation pink 100 ml hair 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Title","offer_id":46468523884811,"sku":"1010053","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007553b.jpg?v=1755253582"},{"product_id":"directions-neon-blue-89ml-haartonung","title":"Directions neon blue 100 ml hair dye","description":"","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468524114187,"sku":"1010052","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007551b.jpg?v=1755253581"},{"product_id":"directions-midnight-blue-89ml-haartonung","title":"Directions midnight blue 100 ml hair dye","description":"","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468524245259,"sku":"1010051","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007202b.jpg?v=1755253581"},{"product_id":"directions-lilac-89ml-haartonung","title":"Directions lilac 100 ml hair dye","description":"\u003ch1\u003eDirections Lilac 89ml hair tint\u003c\/h1\u003e\n\n\n\u003cp\u003e The La Riche Directions Lilac Hair Dye offers a semi-permanent solution for creative and colorful hair styling. Ideal for bleached hair, the color imparts intense, pastel lilac nuances and is also vegan and cruelty-free. Perfect for anyone who wants expressive hair color without ammonia or peroxide.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Semi-permanent hair color in pastel lilac\u003c\/li\u003e\n\n\u003cli\u003e Ideal for pre-bleached or lightened hair\u003c\/li\u003e\n\n\u003cli\u003e Direct drawing – no use of oxidizing agents necessary\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia and peroxide\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with other Directions colors for individual color results\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n \u003cp\u003eApplication is quick and easy. First, wash your hair with a pH-neutral shampoo, then towel-dry. Apply Vaseline or a similar product around your roots to protect your skin from discoloration. Apply the color evenly to your hair and leave on for 15-30 minutes. For more intense results, you can extend the application time or use heat. Rinse thoroughly.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tip:\u003c\/h3\u003e\n\n\u003cp\u003e For optimal color results, we recommend using this product on completely bleached hair. Mixing it with other Directions shades allows you to create unique color combinations.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Adheres particularly well to porous, bleached hair\u003c\/li\u003e\n\n\u003cli\u003e Usually lasts 6-8 washes, depending on the hair structure\u003c\/li\u003e\n\n\u003cli\u003e May be more intense with heat-supported treatment\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riche Directions is an English brand specializing in vibrant and semi-permanent hair coloring. Since its inception, the brand has offered a variety of creative color options that are vegan, cruelty-free, and formulated without harmful chemicals. All shades can be combined with each other, creating endless styling possibilities.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468524835083,"sku":"1010049","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007201b.jpg?v=1755253580"},{"product_id":"directions-lavender-89ml-haartonung","title":"Directions lavender 100 ml hair dye","description":"\u003ch1\u003e Directions Lavender 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e La Riche Directions Lavender Hair Dye is a semi-permanent hair color that conjures up soft lavender tones in bleached hair. This vegan and ammonia-free dye is especially recommended for light or bleached hair and adds a bold yet subtle color accent. The dye is cruelty-free and easy to use, making it ideal for DIY hair coloring projects.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Lavender Hair Dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia and peroxide\u003c\/li\u003e\n\n\u003cli\u003e Easy to use\u003c\/li\u003e\n\n   \u003cli\u003eIdeal for bleached hair\u003c\/li\u003e\n\n\u003cli\u003e Lasts up to 8 washes\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with conditioner for pastel tones\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e For best results, apply the hair color to freshly washed, towel-dried hair. Use a coloring brush to distribute the color evenly. Leave the color on for approximately 15 to 30 minutes, then rinse thoroughly with cold water. Avoid using shampoos containing sulfates to prolong the color's lifespan.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tip:\u003c\/h3\u003e\n\n\u003cp\u003e To achieve a pastel lavender shade, you can mix Directions Lavender Tint with conditioner. This method is especially suitable for a subtle, soft look and extends the product's durability.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Quick and easy application\u003c\/li\u003e\n\n\u003cli\u003e No mixing with developer necessary\u003c\/li\u003e\n\n\u003cli\u003e Perfect for creative color combinations\u003c\/li\u003e\n\n\u003cli\u003e Excellent care properties for damaged hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n   \u003cli\u003eThe color gradually fades after about 8 washes.\u003c\/li\u003e\n\n\u003cli\u003e For extra long durability, we recommend using color-protecting products.\u003c\/li\u003e\n\n\u003cli\u003e Best suited for light bleached or pre-bleached hair.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions is known for its wide range of vibrant colors, offering hair lovers the opportunity to unleash their creativity. The tints are easy to apply and allow for the creation of individual looks—whether bold or pastel.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468524867851,"sku":"1010048","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007542b.jpg?v=1755253580"},{"product_id":"directions-lagoon-blue-89ml-haartonung","title":"Directions lagoon blue 100 ml hair dye","description":"\u003ch1\u003e Directions Lagoon Blue Hair Dye 89ml\u003c\/h1\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eDirections Lagoon Blue\u003c\/strong\u003e Hair Dye is a vegan, ammonia-free hair dye that creates intense and vibrant blue tones. Ideal for pre-lightened or bleached hair, it offers an aquatic, vibrant shade that lasts up to 8 washes. Perfect for creating a unique look without permanently dyeing your hair.\u003c\/p\u003e\n\n\n \u003ch2\u003eFeatures of Directions Lagoon Blue hair color:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Vegan formula, cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia and oxidizing agents\u003c\/li\u003e\n\n\u003cli\u003e Intense blue tone for lightened or bleached hair\u003c\/li\u003e\n\n\u003cli\u003e Lasts up to 8 washes\u003c\/li\u003e\n\n\u003cli\u003e Washable – no permanent coloring\u003c\/li\u003e\n\n\u003cli\u003e Easy to apply thanks to its creamy consistency\u003c\/li\u003e\n\n\u003cli\u003e Without peroxide – gentle on the hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Lagoon Blue hair tint:\u003c\/h2\u003e\n\n\u003col\u003e\n\n\u003cli\u003e Wash your hair thoroughly with a pH-neutral shampoo and towel dry.\u003c\/li\u003e\n\n\u003cli\u003e Protect the skin around the hairline with skin cream or oil to prevent discoloration. Wear gloves.\u003c\/li\u003e\n\n\u003cli\u003e Apply the tint evenly to the hair and comb it in carefully.\u003c\/li\u003e\n\n\u003cli\u003e The exposure time is approximately 15 to 30 minutes, depending on the desired color intensity.\u003c\/li\u003e\n\n\u003cli\u003e Then rinse your hair thoroughly with lukewarm water until the water runs clear.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n \u003cp\u003eFor a more intense color result, bleach your hair before application. To prolong the color intensity, we recommend using a color-protecting shampoo or dry shampoo between washes. Note: This tint is not suitable for eyebrows or eyelashes.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Strong blue tone with long-lasting luminosity\u003c\/li\u003e\n\n\u003cli\u003e No permanent commitment as it is washable\u003c\/li\u003e\n\n\u003cli\u003e Easy application and consistent results\u003c\/li\u003e\n\n\u003cli\u003e Gentle to the hair structure as it does not contain harsh chemicals\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the Directions brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions is known for its color-intensive, creative hair tints. The brand places particular emphasis on quality and sustainability by offering cruelty-free and vegan products. The wide color palette and easy application make Directions the first choice for individual looks.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468525195531,"sku":"1010047","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007544b.jpg?v=1755253579"},{"product_id":"directions-flamingo-pink-89ml-haartonung","title":"Directions flamingo pink 100 ml hair dye","description":"\u003ch1\u003e Directions Flamingo Pink 89ml Hair Dye\u003c\/h1\u003e\n\n\n \u003cp\u003eDirections Flamingo Pink Hair Dye is a semi-permanent, vegan, and cruelty-free hair dye that creates striking, vibrant pink tones. This dye is ideal for those who want to stand out from the crowd and experiment with their hair color.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense, bright color in a striking pink.\u003c\/li\u003e\n\n\u003cli\u003e Semi-permanent: Lasts 2-6 weeks depending on hair texture and care.\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free.\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with other Directions colors to create custom shades.\u003c\/li\u003e\n\n\u003cli\u003e Contains a nourishing formula that moisturizes hair while coloring.\u003c\/li\u003e\n\n\u003cli\u003e Easy application without the need for peroxide.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n \u003cp\u003eFor best results, Directions Flamingo Pink Hair Dye should be used on pre-bleached hair (at least level 10). Apply the dye to washed, towel-dried hair and leave it on for 15-30 minutes, depending on the desired intensity. Then rinse thoroughly with cold water.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e Wear gloves to avoid staining your hands and protect your clothing and surroundings, as the dye can stain. To prolong the color's life, wash your hair with cool water and use sulfate-free shampoos.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Color intensity varies depending on hair structure and original color.\u003c\/li\u003e\n\n\u003cli\u003e Not suitable for use on eyebrows or eyelashes.\u003c\/li\u003e\n\n\u003cli\u003e Directions colors can be mixed together to create unique shades.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the product:\u003c\/h2\u003e\n\n \u003cp\u003eDirections Flamingo Pink is the perfect choice for bold, creative minds seeking a vibrant pink. The nourishing formula will leave your hair not only looking good but feeling healthy, too.\u003c\/p\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche, the brand behind Directions, has been synonymous with vibrant, creative, and expressive hair coloring for years. All products are vegan and cruelty-free, making them the preferred choice for environmentally conscious consumers.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468525490443,"sku":"1010046","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007541b.jpg?v=1755253579"},{"product_id":"directions-flame-89ml-haartonung","title":"Directions flame 100 ml hair tint","description":"\u003ch1\u003e La Riche Directions Hair Dye Flame (89ml) – Fiery copper tone\u003c\/h1\u003e\n\n\n\u003cp\u003e The \u003cstrong\u003eLa Riche Directions hair dye in Flame\u003c\/strong\u003e offers intense and vibrant color results in a warm copper tone. This vegan hair dye is perfect for giving bleached or light hair a striking and color-intensive update. Thanks to its ammonia-free formula, it's especially gentle on the hair and ideal for creative hair looks without permanent chemical changes.\u003c\/p\u003e\n\n\n \u003ch2\u003eFeatures of La Riche Directions Flame hair color:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Bright copper tone for an intense color result\u003c\/li\u003e\n\n\u003cli\u003e Ideal for bleached or very light hair\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Ammonia-free and gentle on the hair\u003c\/li\u003e\n\n\u003cli\u003e Lasts up to 8 washes\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with other Directions colors\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e For optimal results, wash your hair with a deep-cleansing shampoo and pre-bleach if desired. Then, wear gloves and apply the tint evenly to dry or slightly damp hair using a brush. Leave on for approximately 15 to 30 minutes, depending on the desired intensity. After the application time, rinse the tint thoroughly with lukewarm water without using shampoo.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n \u003cp\u003eThe best results are achieved when the hair is bleached beforehand, as the pigments are better embedded in the open hair structure. For a particularly intense color, the exposure time can be extended to up to one hour. To improve the durability, we recommend rinsing the hair with cold water after coloring.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense, fiery copper tone\u003c\/li\u003e\n\n\u003cli\u003e Easy to use\u003c\/li\u003e\n\n\u003cli\u003e Washable and not permanent\u003c\/li\u003e\n\n\u003cli\u003e Gentle on the hair\u003c\/li\u003e\n\n\u003cli\u003e Suitable for creative color mixing\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions has been one of the leading brands in the field of semi-permanent hair coloring for decades. The vegan, ammonia-free colors offer creative possibilities for temporary hair transformations in vibrant shades. The colors are easy to apply and offer a temporary yet intense color change.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468525621515,"sku":"1010045","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007548b.jpg?v=1755253578"},{"product_id":"directions-ebony-89ml-haartonung","title":"Directions ebony 100 ml hair dye","description":"\u003ch1\u003e Directions Ebony 89ml Hair Dye\u003c\/h1\u003e\n\n\n \u003cp\u003eLa Riche's Directions Ebony Hair Dye is a semi-permanent, direct-dye hair color in an intense black shade. This dye is ideal for creative and individual hairstyles, as it's easy to apply and can be mixed with other colors. The vegan, cruelty-free formula makes it an eco-friendly choice for color-loving hair artists.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Ebony hair color:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Direct hair color for vibrant, temporary to permanent color results.\u003c\/li\u003e\n\n\u003cli\u003e Protects the hair and cares for it at the same time – ideal for bleached and structurally damaged hair.\u003c\/li\u003e\n\n\u003cli\u003e Lasts up to 8 washes, depending on the chosen shade and hair type.\u003c\/li\u003e\n\n\u003cli\u003e All colors can be mixed together to create individual color combinations.\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free formula.\u003c\/li\u003e\n\n\u003cli\u003e Contents: 89 ml, sufficient for one application on medium-length hair.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Ebony hair color:\u003c\/h2\u003e\n\n \u003cp\u003eFor the best color results, shampoo your hair beforehand and, if necessary, pre-bleach it. Apply the tint to towel-dried hair with a comb or brush and let it work for 15-30 minutes. Comb through your hair for an even color. Then rinse thoroughly with warm water. Wear gloves during application and avoid contact with your eyes.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e The tint is particularly suitable for creative hairstyles such as highlights or ombré looks. Use a plastic cap during the application time to intensify the color result, but without applying additional heat. For allergy-free application, a skin test is recommended beforehand.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Easy to apply with no mixing required.\u003c\/li\u003e\n\n\u003cli\u003e Ensures a shiny and healthy hair feeling.\u003c\/li\u003e\n\n\u003cli\u003e Large selection of colors and mixing options.\u003c\/li\u003e\n\n\u003cli\u003e Gentle on the scalp and free from harmful chemicals.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riche Directions is a renowned brand for direct-dye hair dyes, distinguished by their vibrant colors and easy application. Popular in the hair coloring scene for years, Directions offers a wide range of colors that leave nothing to be desired and are perfect for bold, individual looks.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468525719819,"sku":"1010043","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007200b.jpg?v=1755253578"},{"product_id":"directions-dark-tulip-89ml-haartonung","title":"Directions dark tulip 100 ml hair dye","description":"\u003ch1\u003e La Riche Directions Dark Tulip 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e The La Riche Directions hair color in Dark Tulip is a semi-permanent hair color that offers an intense, wine-red shade with pink undertones. This color is ideal for pre-lightened or bleached hair, but can also be used on natural hair to create a subtle shimmer. This elegant shade is especially popular in the gothic and rockabilly scenes.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense wine-red color with pink pigments\u003c\/li\u003e\n\n\u003cli\u003e Ideal for bleached or lightened hair\u003c\/li\u003e\n\n   \u003cli\u003eCan also be used on dark hair for a subtle shimmer\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e No ammonia or hydrogen peroxide required\u003c\/li\u003e\n\n\u003cli\u003e Easy to use and gentle on the hair structure\u003c\/li\u003e\n\n\u003cli\u003e Color lasts up to 8 washes\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Dark Tulip hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e Before use, wash your hair thoroughly to remove any residue and allow it to dry slightly. Apply the tint to towel-dried hair and distribute evenly with a comb. The recommended processing time is 15 to 30 minutes. Rinse thoroughly, but without conditioner to maximize color intensity. For longer color retention, we recommend using a special color-protecting conditioner.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n \u003cp\u003eFor best results, the color should be applied to pre-lightened or bleached hair. Applying Vaseline or baby oil to the roots prevents color transfer to the skin. On darker hair, Dark Tulip creates an elegant shimmer, while on lighter hair, it shines with its full luminosity.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e For best results, do not use with shampoo-conditioner combinations.\u003c\/li\u003e\n\n\u003cli\u003e Perform a compatibility test before use to avoid allergic reactions.\u003c\/li\u003e\n\n\u003cli\u003e Color stains may appear on clothing and surfaces, so be careful when using.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche is known for its high-quality, vegan, and cruelty-free hair colors. Directions hair tints offer a wide range of vibrant colors that are ideal for creative hair styling. Whether in the alternative scene or for bold color accents in everyday life, La Riche Directions is a popular choice for temporary hair changes.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468525818123,"sku":"1010042","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007199b.jpg?v=1755253577"},{"product_id":"directions-bright-daffodil-89ml-haartonung","title":"Directions bright daffodil 100 ml hair dye","description":"\u003ch1\u003e Directions Bright Daffodil 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Bright Daffodil Hair Dye offers a vibrant, semi-permanent color that gives your hair a fresh, yellow tone as radiant as daffodils. This hair color is ideal for those seeking a striking look that will turn heads year-round.\u003c\/p\u003e\n\n\n\u003ch2\u003e Properties of the hair tint:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Semi-permanent hair color that usually lasts 4 to 6 weeks.\u003c\/li\u003e\n\n\u003cli\u003e For best results, use on pre-bleached hair.\u003c\/li\u003e\n\n\u003cli\u003e 100% vegan and cruelty-free.\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia, peroxide and PPD, which protects the hair.\u003c\/li\u003e\n\n\u003cli\u003e All Directions colors can be mixed together to create individual shades.\u003c\/li\u003e\n\n\u003cli\u003e Contains nourishing ingredients that make hair soft and smooth.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of hair tint:\u003c\/h2\u003e\n\n \u003cp\u003eThe color should be applied to clean, dry hair. For a more intense color effect, it is recommended to lighten the hair beforehand. After application, leave the color on for 15-30 minutes and then rinse thoroughly. Avoid contact with eyes and protect clothing and surfaces from possible color stains.\u003c\/p\u003e\n\n\n\u003ch3\u003e Advantages at a glance:\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense and striking color results.\u003c\/li\u003e\n\n\u003cli\u003e Easy to use, no additional developers required.\u003c\/li\u003e\n\n\u003cli\u003e Care tint that not only colors but also cares for the hair during the coloring process.\u003c\/li\u003e\n\n\u003cli\u003e Diverse application possibilities thanks to mixable colors.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e The color duration varies depending on hair type and care habits.\u003c\/li\u003e\n\n\u003cli\u003e The color is semi-permanent and will gradually wash out.\u003c\/li\u003e\n\n\u003cli\u003e Not suitable for eyebrows and eyelashes.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riche Directions is known for its vibrant and colorful hair tints that are easy to apply and ideal for creative coloring experiences. The brand focuses on cruelty-free products that are vegan and free of harmful chemicals, making it a popular choice among environmentally conscious users.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468526014731,"sku":"1010039","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007198b.jpg?v=1755253577"},{"product_id":"directions-atlantic-blue-89ml-haartonung","title":"Directions atlantic blue 100 ml hair dye","description":"\u003ch1\u003e La Riche Directions Hair Dye Atlantic Blue 89ml\u003c\/h1\u003e\n\n\n\u003cp\u003e The La Riche Directions hair color in Atlantic Blue is an intense and long-lasting semi-permanent color that gives your hair a clear, sea-blue hue. Perfect for those looking for a vibrant and striking color without any green tones. This ammonia- and peroxide-free color is gentle on the hair and is especially suitable for blonde and bleached hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Strong blue tone without any green\u003c\/li\u003e\n\n\u003cli\u003e Vegan, cruelty-free and ammonia-free\u003c\/li\u003e\n\n\u003cli\u003e Easy application thanks to creamy consistency\u003c\/li\u003e\n\n   \u003cli\u003eLasts up to 8 washes\u003c\/li\u003e\n\n\u003cli\u003e Ideal for bleached or naturally blonde hair\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with other Directions colors\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n\u003cp\u003e Before application, hair should be thoroughly washed and towel-dried. Apply the tint with a comb or brush to ensure even distribution. Leave on for approximately 15-30 minutes, depending on the desired intensity. After the application time, rinse with lukewarm water until the water runs clear.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tip:\u003c\/h3\u003e\n\n\u003cp\u003e For a particularly radiant result, we recommend bleaching your hair beforehand. Protect the skin at the roots with a rich cream and wear gloves to avoid stains.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e No mixing with hydrogen peroxide required\u003c\/li\u003e\n\n\u003cli\u003e Perfect for bold color highlights or complete color changes\u003c\/li\u003e\n\n\u003cli\u003e The tint is easy to wash out and lasts up to 8 washes\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riche Directions is known for its vibrant and diverse color nuances. Popular for many years in the punk, goth, and emo scenes, the brand offers high-quality products that support creative expression. All colors are vegan and cruelty-free.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468526047499,"sku":"1010038","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007197b.jpg?v=1755253576"},{"product_id":"directions-apple-green-89ml-haartonung","title":"Directions apple green 100 ml hair dye","description":"\u003ch1\u003e Directions Apple Green 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Apple Green Hair Dye by La Riche is an intense green, direct-acting hair dye that's especially suitable for bleached or lightened hair. It offers semi-permanent coloring that, thanks to its conditioning properties, also treats the hair like a treatment.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Apple Green Hair Dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Direct hair color, ideal for bleached hair\u003c\/li\u003e\n\n\u003cli\u003e Intense green color that is easy to apply\u003c\/li\u003e\n\n\u003cli\u003e Vegan and free from animal ingredients\u003c\/li\u003e\n\n\u003cli\u003e Free from harmful chemicals such as peroxides\u003c\/li\u003e\n\n   \u003cli\u003eEasy to mix with other colors from the Directions range for individual shades\u003c\/li\u003e\n\n\u003cli\u003e Gentle care effect for the hair through moisturizing ingredients\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Apple Green hair color:\u003c\/h2\u003e\n\n\u003cp\u003e Application is quick and easy. Before application, wash your hair with a pH-neutral shampoo and towel-dry. Protect the skin at the roots with petroleum jelly or oil. Distribute the tint evenly through your hair with a comb and leave it on for 15-30 minutes. For more intense results, you can extend the application time or use heat. Rinse thoroughly with lukewarm water.\u003c\/p\u003e\n\n\n\u003ch3\u003e Advantages at a glance:\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intensely bright color\u003c\/li\u003e\n\n\u003cli\u003e Easy application without mixing\u003c\/li\u003e\n\n\u003cli\u003e Care tint for a healthy hair feeling\u003c\/li\u003e\n\n\u003cli\u003e No exposure to harmful chemicals\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riche Directions is known for its vibrant and creative hair colorings, which are appreciated by hair lovers worldwide. The brand offers a wide range of colors that can be freely combined and is a popular choice for temporary and expressive color changes.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468526211339,"sku":"1010037","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007545b.jpg?v=1755253576"},{"product_id":"directions-alpine-green-89ml-haartonung","title":"Directions alpine green 100 ml hair dye","description":"\u003ch1\u003e Directions Alpine Green Hair Dye 89 ml\u003c\/h1\u003e\n\n\n\u003cp\u003e The La Riché Directions hair color in Alpine Green offers intense, vibrant colors for adventurous hair lovers. This semi-permanent hair color is ideal for creating a striking green look, especially effective on pre-lightened or bleached hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Alpine Green hair tint:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense, bright green tone\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia and peroxide\u003c\/li\u003e\n\n\u003cli\u003e Easy application and creamy consistency\u003c\/li\u003e\n\n\u003cli\u003e Suitable for all hair types, optimal results on bleached hair\u003c\/li\u003e\n\n\u003cli\u003e Contents: 89 ml per can\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n \u003cp\u003eThe tint is applied to washed, towel-dried hair. Be sure to wear gloves and apply the color evenly with a tinting brush or comb. Leave the color on for 15 to 30 minutes. For a more intense shade, the processing time can be extended. After the processing time, rinse your hair thoroughly until the water runs clear.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e For best results, your hair should be bleached or heavily lightened beforehand to allow the color to develop its full vibrancy. Avoid shampoos with conditioners before application, as they can affect the color results. It's also recommended to protect your roots with Vaseline or baby oil to prevent skin discoloration.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Long-lasting, vibrant color results\u003c\/li\u003e\n\n\u003cli\u003e Simple and quick application\u003c\/li\u003e\n\n\u003cli\u003e Suitable for various hair coloring techniques (e.g. dip dye, highlights)\u003c\/li\u003e\n\n\u003cli\u003e Gentle on hair as it does not contain harmful chemicals\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n   \u003cli\u003ePaint may stain clothing and surfaces, so work carefully\u003c\/li\u003e\n\n\u003cli\u003e Does not dye gray hair\u003c\/li\u003e\n\n\u003cli\u003e The intensity may vary depending on the hair structure and hair color\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e For many years, La Riché Directions has offered a wide range of hair colors that are particularly popular for creative and daring color experiments. The vegan and cruelty-free products are highly valued in the alternative scene and offer the opportunity to regularly create new looks.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468526342411,"sku":"1010036","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12007196b.jpg?v=1755253575"},{"product_id":"directions-farbkarte-strahnensynfonie-46-farben","title":"Directions color chart streak symphony 46 colors","description":"\u003ch1\u003e Directions color chart streak symphony 46 colors\u003c\/h1\u003e\n\n\n\u003cp\u003e The Directions Highlights Symphony color chart offers a comprehensive overview of 46 vibrant shades from La Riche Directions. This color chart is ideal for hairdressers and stylists to showcase the variety of available colors to clients. Each color is represented by real hair tufts that almost accurately reproduce the shades in real life.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Clear overview of all 46 Directions shades.\u003c\/li\u003e\n\n\u003cli\u003e Real hair tufts for realistic color reproduction.\u003c\/li\u003e\n\n\u003cli\u003e Durable cardboard packaging, ideal for use in the salon.\u003c\/li\u003e\n\n\u003cli\u003e Perfect for customer consultation and color demonstration.\u003c\/li\u003e\n\n\u003cli\u003e No need to mix - ready-to-use tints.\u003c\/li\u003e\n\n\u003cli\u003e Allows creative color combinations by mixing the shades.\u003c\/li\u003e\n\n\u003cli\u003e A variety of colors from intense red to deep blue and purple.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Using the color chart:\u003c\/h2\u003e\n\n \u003cp\u003eThe color chart is used to help customers choose Directions hair colorings. The hair tufts shown allow customers to see how the colors would look on real hair. Ideal for individual consultations and as a decision-making aid when choosing a color.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e La Riche Directions tints are easy to apply and require no additional mixing. The shades can be used as a full tint or for highlights. Experiment with different colors to create unique looks!\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e All shades are vegan and cruelty-free.\u003c\/li\u003e\n\n\u003cli\u003e The tints are semi-permanent and wash out over time.\u003c\/li\u003e\n\n\u003cli\u003e No hydrogen peroxide required – can be used straight from the pack.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the product:\u003c\/h2\u003e\n\n \u003cp\u003eThe Directions Highlight Symphony Color Chart is a must-have for anyone who regularly works with Directions hair colorings. It offers a visually appealing and practical solution for presenting all current shades, making it a valuable tool for any salon.\u003c\/p\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions is known for its striking and diverse shades. The tints are easy to apply, requiring no complicated preparation, and offer everyone the opportunity to style their hair with vibrant color.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468526440715,"sku":"1010020","price":49.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/la-riche-directions-farbkarte-haircolour-1010034.webp?v=1755253575"},{"product_id":"directions-pastel-blue-89ml-haartonung","title":"Directions pastel blue 100 ml hair dye","description":"\u003ch1\u003e La Riche Directions Pastel Blue 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e La Riche Directions Pastel Blue Hair Dye is a semi-permanent color specially formulated to give hair a delicate pastel blue hue. This vegan and cruelty-free color is ideal for creative and trendy looks, especially on bleached or very light hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Pastel Blue hair color:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e 100% vegan and cruelty-free\u003c\/li\u003e\n\n   \u003cli\u003eSemi-permanent color – lasts up to 8 washes\u003c\/li\u003e\n\n\u003cli\u003e For best results on light bleached hair\u003c\/li\u003e\n\n\u003cli\u003e Gives hair an icy, pastel blue shimmer\u003c\/li\u003e\n\n\u003cli\u003e Intermixable – colors can be mixed\u003c\/li\u003e\n\n\u003cli\u003e Conditioning formula for smooth hair\u003c\/li\u003e\n\n\u003cli\u003e Easy to apply – straight from the can without additives\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n\u003cp\u003e Ideally, your hair should be bleached before use for the best color results. Apply the color to towel-dried hair and leave it on for 15-30 minutes. Then rinse thoroughly with lukewarm water. The color will last for up to 8 washes, depending on your hair type and care habits.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e For longer-lasting color, we recommend using color-protecting shampoos and replacing hair washing with dry shampoo. To customize your color, you can mix different Directions shades.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Soft, pastel blue shade for a unique look\u003c\/li\u003e\n\n   \u003cli\u003e100% vegan and without animal testing\u003c\/li\u003e\n\n\u003cli\u003e Conditions the hair during coloring\u003c\/li\u003e\n\n\u003cli\u003e Easy to use without additives\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions is known for its colorful and innovative hair products. For many years, the brand has delighted customers with a wide range of semi-permanent hair tints characterized by their vibrant colors and nourishing ingredients. All products are vegan and cruelty-free, making them a preferred choice for creative hair styling enthusiasts worldwide.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468526702859,"sku":"1010019","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089768.jpg?v=1755253574"},{"product_id":"directions-pastel-rose-89ml-haartonung","title":"Directions pastel rose 100 ml hair dye","description":"\u003ch1\u003e Directions Pastel Rose 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Pastel Rose Hair Dye is a semi-permanent, vegan hair color specially developed for pre-lightened or bleached hair. Its creamy consistency makes it easy to apply and delivers a soft, pastel pink shade that's ideal for creative looks. This hair dye is ammonia-free and gentle on hair and scalp.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n   \u003cli\u003eVegan formula, free from animal ingredients.\u003c\/li\u003e\n\n\u003cli\u003e Ammonia-free and gentle on the hair.\u003c\/li\u003e\n\n\u003cli\u003e Easy to use: apply directly from the pot to the hair.\u003c\/li\u003e\n\n\u003cli\u003e Ideal for bleached or light hair to achieve a delicate pastel tone.\u003c\/li\u003e\n\n\u003cli\u003e Lasts up to 8 weeks depending on hair structure and care.\u003c\/li\u003e\n\n\u003cli\u003e Color intensity can be varied by the exposure time.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n\u003cp\u003e Apply Directions Pastel Rose Hair Dye to washed, towel-dried hair. Use gloves and a brush to distribute evenly. Leave the dye on for about 30 minutes, then rinse thoroughly until the water runs clear. For best results, your hair should be bleached or heavily lightened beforehand.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e To extend the color's lifespan, use color-preserving care products and avoid frequent washing with hot water. A cold water jet when rinsing helps preserve the color longer.\u003c\/p\u003e\n\n\n\u003ch2\u003e GOOD TO KNOW:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n   \u003cli\u003ePerfect for individual and creative color creations.\u003c\/li\u003e\n\n\u003cli\u003e The pastel shades work best on very light or white-blonde hair.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions offers a wide range of vibrant and unique hair colors that are characterized by their easy application and caring properties. The brand is known for its vegan and cruelty-free formulas, which are free of harmful chemicals, allowing for a gentle coloring experience.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468526833931,"sku":"1010018","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089769.jpg?v=1755253574"},{"product_id":"directions-peach-89ml-haartonung","title":"Directions peach 100 ml hair dye","description":"\u003ch1\u003e Directions Peach Hair Dye 89ml\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Peach Hair Dye is a semi-permanent color cream that creates creative and striking hair colors. With its delicate peach tone, this dye is especially suitable for pre-lightened or bleached hair, adding a light, playful pop of color. Its easy application and adjustable processing time allow for customized color intensity.\u003c\/p\u003e\n\n\n \u003ch2\u003eFeatures of Directions Peach hair color:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Suitable for bleached, highlighted or natural blonde hair\u003c\/li\u003e\n\n\u003cli\u003e Color intensity adjustable by exposure time (15-30 minutes)\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with other Directions colors for individual shades\u003c\/li\u003e\n\n\u003cli\u003e No need to use hydrogen peroxide\u003c\/li\u003e\n\n\u003cli\u003e Gentle formula without ammonia\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Peach hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e Apply the tint to freshly washed, towel-dried hair. Use a tinting brush or comb to distribute the color evenly throughout your hair. Leave the tint on for 15 to 30 minutes, depending on the desired color intensity. Then rinse thoroughly with lukewarm water. For best results, do not use any other brand's shampoo or conditioner during the application time.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n \u003cp\u003eFor best results, we recommend pre-treating with a clarifying shampoo or bleaching treatment. Mix the Peach tint with other Directions colors to create custom shades, and protect the skin around the hairline from unwanted coloring with a greasy cream. Always wear plastic gloves during application.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Beautiful, pastel peach color\u003c\/li\u003e\n\n\u003cli\u003e No harmful ingredients\u003c\/li\u003e\n\n\u003cli\u003e Long-lasting but washable color\u003c\/li\u003e\n\n\u003cli\u003e Suitable for all hair types\u003c\/li\u003e\n\n\u003cli\u003e Easy to use at home\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Pre-bleaching is recommended for optimal color results.\u003c\/li\u003e\n\n\u003cli\u003e The color is semi-permanent and washes out over time.\u003c\/li\u003e\n\n\u003cli\u003e Depending on the hair structure, the color lasts 4 to 8 washes.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riché Directions is one of the leading brands for semi-permanent hair coloring. Known for its wide range of colors and high-quality products, Directions is the choice for creative minds who want to regularly and gently change their look. All products are vegan and cruelty-free.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468527194379,"sku":"1010017","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089770.jpg?v=1755253573"},{"product_id":"directions-deep-purple-89ml-haartonung","title":"Directions deep purple 100 ml hair dye","description":"\u003ch1\u003e Directions Deep Purple 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Deep Purple Hair Dye is a semi-permanent color cream that offers intense dark purple shades with blue undertones. This hair dye is ideal for creative looks, as the colors can be intermixed to create unique color results. It is vegan, cruelty-free, and free of ammonia, parabens, and PPD, making it a gentle hair coloring option.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense, long-lasting color with blue undertones\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia, parabens and PPD\u003c\/li\u003e\n\n   \u003cli\u003eContains nourishing ingredients for soft and smooth hair\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with other Directions colors for individual color results\u003c\/li\u003e\n\n\u003cli\u003e Resealable container for longer use\u003c\/li\u003e\n\n\u003cli\u003e Lasts 4-6 weeks, depending on hair structure and care\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n\u003cp\u003e For best results, lighten your hair to a very light blonde (level 9 or lighter) before applying the color. Do not mix the color with hydrogen peroxide. Apply the color to washed, towel-dried hair and comb thoroughly to ensure even color distribution. Leave the color on for 15-30 minutes, depending on the desired intensity, then rinse thoroughly.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n \u003cp\u003eFor optimal color depth, use Directions Deep Purple on pre-lightened hair. Avoid using on dark hair, as the color result may be less intense. Use a conditioner after coloring to care for the hair structure and prolong color vibrancy.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Directions shades can be mixed together so you can create your own individual color.\u003c\/li\u003e\n\n\u003cli\u003e The tint contains nourishing ingredients for long-lasting color shine and soft hair.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riché Directions offers a wide range of vibrant, semi-permanent hair colors specifically developed for creative expression. The colors are known for their intensity and the ability to blend them together to create unique shades. The products are vegan and cruelty-free, making them ideal for those seeking a gentle alternative to permanent hair coloring.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468527390987,"sku":"1010016","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089771.jpg?v=1755253573"},{"product_id":"directions-ultra-violet-89ml-haartonung","title":"Directions ultra violet 100 ml hair dye","description":"\u003ch1\u003e Directions Ultra Violet Hair Dye 89 ml\u003c\/h1\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eDirections Ultra Violet Hair Dye\u003c\/strong\u003e offers a vibrant, semi-permanent violet color that delivers intense and long-lasting results, especially on bleached or chemically treated hair. This vegan and cruelty-free hair dye is ideal for those who love striking colors and want to care for their hair gently.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Ultra Violet hair tint:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense, bright violet color cream\u003c\/li\u003e\n\n\u003cli\u003e Semi-permanent tint – lasts through multiple washes\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Suitable for bleached or chemically treated hair\u003c\/li\u003e\n\n\u003cli\u003e Colors can be mixed together\u003c\/li\u003e\n\n\u003cli\u003e Cares for the hair like a treatment during the exposure time\u003c\/li\u003e\n\n\u003cli\u003e Easy to use\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia and peroxides\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Ultra Violet hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e Applying Directions hair color is simple and requires only a few steps:\u003c\/p\u003e\n\n\u003col\u003e\n\n   \u003cli\u003eWash your hair with a pH-neutral shampoo and towel dry.\u003c\/li\u003e\n\n\u003cli\u003e Protect the skin at the hairline with Vaseline or skin oil to avoid stains.\u003c\/li\u003e\n\n\u003cli\u003e Apply the color cream evenly and comb it through thoroughly.\u003c\/li\u003e\n\n\u003cli\u003e Allow the color to develop for 15-30 minutes. For more intense results, the development time can be extended.\u003c\/li\u003e\n\n\u003cli\u003e Rinse hair thoroughly with lukewarm water until the water runs clear.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e For best results, lighten your hair to a light blonde before application. A longer processing time or the application of heat can enhance the color intensity. Since the tint also has conditioning properties, leaving the color on for longer won't damage your hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Strong, eye-catching color\u003c\/li\u003e\n\n\u003cli\u003e Easy to use\u003c\/li\u003e\n\n\u003cli\u003e Cares for the hair during coloring\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Mixable with other Directions colors\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riché Directions is one of the most well-known brands for semi-permanent hair coloring. Its wide range of colors and the ability to mix colors individually make it the first choice for creative and trend-conscious hair lovers. For years, its colors have impressed with intense results and a gentle formula that cares for the hair.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468527718667,"sku":"1010015","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089772.jpg?v=1755253572"},{"product_id":"directions-antique-mauve-89ml-haartonung","title":"Directions antique mauve 100 ml hair dye","description":"\u003ch1\u003e Directions Antique Mauve 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Antique Mauve Hair Dye is a semi-permanent color cream that gives hair an elegant touch of purple and a subtle gray. This color is especially suitable for light blonde or bleached hair and provides a silky, shiny finish.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Gentle, semi-permanent tint without harmful chemicals such as ammonia or peroxide\u003c\/li\u003e\n\n\u003cli\u003e 100% vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Easy to apply with a brush or gloves\u003c\/li\u003e\n\n\u003cli\u003e Direct dye that does not need to be mixed with peroxide\u003c\/li\u003e\n\n   \u003cli\u003eCaring formula that nourishes the hair at the same time\u003c\/li\u003e\n\n\u003cli\u003e Ideal for individual color mixing through combinable shades\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application:\u003c\/h2\u003e\n\n\u003cp\u003e Apply Directions Antique Mauve Hair Color to clean, towel-dried, bleached hair. Spread the color evenly with a brush or your fingers and leave on for 15-30 minutes. Rinse thoroughly until water runs clear. For best results, ensure there are no styling product residues in your hair.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e To achieve the best color intensity, hair should be as light as possible and free of yellow tones before application. Use a clarifying shampoo to remove all residue. For custom shades, you can mix Antique Mauve hair color with other Directions colors.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e For best results, use on bleached hair.\u003c\/li\u003e\n\n   \u003cli\u003eThe color can be used on different hair types, but offers the best results on light, untreated hair.\u003c\/li\u003e\n\n\u003cli\u003e Antique Mauve is ideal for creative color blends and individual styling.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the product:\u003c\/h2\u003e\n\n\u003cp\u003e Directions Antique Mauve is part of the popular La Riche Directions range, known for its intense color selection and nourishing formulas. The products are easy to use and offer the opportunity to work creatively with color without damaging the hair. All colors are vegan and cruelty-free.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468527882507,"sku":"1010014","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089773.jpg?v=1755253572"},{"product_id":"directions-slate-89ml-haartonung","title":"Directions slate 100 ml hair tint","description":"\u003ch1\u003e La Riche Directions Hair Dye Storm Grey 89ml\u003c\/h1\u003e  \u003cp\u003eLa Riche Directions Hair Dye in Storm Grey is a semi-permanent hair dye especially suitable for trend-conscious users looking for a unique gray shade. This vegan hair dye is easy to apply and offers the opportunity to create creative looks that last up to 6 weeks. The hair dye is known for its high color intensity and offers a gentle tint that does not require harsh chemicals.\u003c\/p\u003e\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e Intense grey tone for a stylish look\u003c\/li\u003e\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\u003cli\u003e For up to 6 weeks shelf life\u003c\/li\u003e\n\u003cli\u003e Easy to apply on bleached or light hair\u003c\/li\u003e\n\u003cli\u003e Colors can be mixed together to create individual looks\u003c\/li\u003e\n\u003cli\u003e Without ammonia or peroxide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e Application:\u003c\/h2\u003e  \u003cp\u003eApplying La Riche Directions hair color is easy and ideal for home use. First, thoroughly wash and towel-dry your hair. Then apply the color evenly with a brush or your hands. After 15 to 30 minutes, rinse the color thoroughly. For a more intense color, we recommend leaving the color on for longer or applying it to previously bleached hair.\u003c\/p\u003e\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\u003cp\u003e To achieve the desired shade, the tint should be applied to light blonde or bleached hair. For creative results, multiple Directions colors can also be combined. It is recommended to test a small section of hair before application to check the final result. Wear gloves to avoid staining your skin, and be sure to gently condition your hair after coloring to preserve the color's shine.\u003c\/p\u003e\n\u003ch2\u003e GOOD TO KNOW:\u003c\/h2\u003e\n\u003cul\u003e  \u003cli\u003eThe result and durability depend heavily on the hair structure and the pre-treatment of the hair.\u003c\/li\u003e\n\u003cli\u003e The color fades after 2 to 6 weeks and can be gradually washed out of the hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\u003cp\u003e La Riche Directions is a well-known brand specializing in semi-permanent hair coloring. For many years, it has offered a wide selection of bold and creative colors that are particularly popular with younger generations and trendsetters. All products are vegan, cruelty-free, and made without harmful chemicals.\u003c\/p\u003e","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468528013579,"sku":"1010013","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089774.jpg?v=1755253571"},{"product_id":"directions-storm-gray-89ml-haartonung","title":"Directions storm gray 100 ml hair dye","description":"\u003ch1\u003e Directions Fluorescent Green 89ml Hair Dye\u003c\/h1\u003e\n\n\n \u003cp\u003eDirections Fluorescent Green Hair Dye is a semi-permanent hair color that delivers a vibrant, neon green color and glows under UV light. This color is especially suitable for creative and striking looks and is applied without the need for an oxidizer, making it easier to apply and gentler on the hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Fluorescent Green Hair Dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Semi-permanent tint in bright neon green\u003c\/li\u003e\n\n\u003cli\u003e Glows under UV light\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e No pretreatment with oxidizing agents necessary\u003c\/li\u003e\n\n\u003cli\u003e Cares for the hair and is gentle on the scalp\u003c\/li\u003e\n\n\u003cli\u003e Suitable for bleached or light hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Fluorescent Green hair tint:\u003c\/h2\u003e\n\n \u003cp\u003eApply the tint to washed, towel-dried hair and distribute evenly from roots to ends. The application time is approximately 15 minutes, but can be extended depending on the desired color intensity. After the application time, rinse hair thoroughly under running water. We recommend conducting a strand test before application to verify the desired color result.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e To extend the color's durability and shine, you can bleach your hair beforehand. Applying the tint to white-bleached hair achieves the best results. Wear disposable gloves to protect your hands during application.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Easy to use, no oxidizing agents\u003c\/li\u003e\n\n\u003cli\u003e Ideal for creative, individual looks\u003c\/li\u003e\n\n\u003cli\u003e Gentle on hair and scalp\u003c\/li\u003e\n\n\u003cli\u003e Luminous UV effect\u003c\/li\u003e\n\n\u003cli\u003e Suitable for various hair structures, especially bleached hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riché Directions is known for its vibrant and intense hair colors, ideal for temporary color changes. The brand emphasizes animal-friendly products and offers a wide range of creative color options for all hair lovers.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468528046347,"sku":"1010012","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089775.jpg?v=1755253571"},{"product_id":"directions-fluorescent-green-89ml-haartonung","title":"Directions fluorescent green 100 ml hair dye","description":"\u003ch1\u003e Directions Fluorescent Green 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Fluorescent Green Hair Dye is a semi-permanent hair color that delivers a vibrant, neon green color and glows under UV light. This color is especially suitable for creative and striking looks and is applied without the need for an oxidizer, making it easier to apply and gentler on the hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Fluorescent Green Hair Dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Semi-permanent tint in bright neon green\u003c\/li\u003e\n\n\u003cli\u003e Glows under UV light\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e No pretreatment with oxidizing agents necessary\u003c\/li\u003e\n\n\u003cli\u003e Cares for the hair and is gentle on the scalp\u003c\/li\u003e\n\n   \u003cli\u003eSuitable for bleached or light hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Fluorescent Green hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e Apply the tint to washed, towel-dried hair and distribute evenly from roots to ends. The application time is approximately 15 minutes, but can be extended depending on the desired color intensity. After the application time, rinse hair thoroughly under running water. We recommend conducting a strand test before application to verify the desired color result.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e To extend the color's durability and shine, you can bleach your hair beforehand. Applying the tint to white-bleached hair achieves the best results. Wear disposable gloves to protect your hands during application.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Easy to use, no oxidizing agents\u003c\/li\u003e\n\n\u003cli\u003e Ideal for creative, individual looks\u003c\/li\u003e\n\n\u003cli\u003e Gentle on hair and scalp\u003c\/li\u003e\n\n\u003cli\u003e Luminous UV effect\u003c\/li\u003e\n\n\u003cli\u003e Suitable for various hair structures, especially bleached hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n \u003ch2\u003eAbout the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riché Directions is known for its vibrant and intense hair colors, ideal for temporary color changes. The brand emphasizes animal-friendly products and offers a wide range of creative color options for all hair lovers.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468528210187,"sku":"1010011","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089776.jpg?v=1755253570"},{"product_id":"directions-fluorescent-lime-89ml-haartonung","title":"Directions fluorescent lime 100 ml hair dye","description":"\u003ch1\u003e Directions Fluorescent Lime 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Fluorescent Lime Hair Dye is an intense, semi-permanent hair color specially developed to give your hair a striking and vibrant color. Based on a vegan and cruelty-free formula, the dye is ideal for creative hair styling. You'll achieve particularly good results if your hair has been previously lightened.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Fluorescent Lime Hair Dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Bright, semi-permanent hair color\u003c\/li\u003e\n\n\u003cli\u003e 100% vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Ideal for bleached or light hair\u003c\/li\u003e\n\n\u003cli\u003e Easy to use\u003c\/li\u003e\n\n\u003cli\u003e Lasts up to 8 washes\u003c\/li\u003e\n\n   \u003cli\u003eThe colors can be mixed for individual nuances\u003c\/li\u003e\n\n\u003cli\u003e Contains nourishing ingredients that keep hair supple\u003c\/li\u003e\n\n\u003cli\u003e Free from ammonia, PPD and peroxides\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e Apply the tint evenly to freshly washed, towel-dried hair. Leave the color on for 15 to 30 minutes, depending on the desired intensity. For optimal results, we recommend using the tint on bleached hair. After the application time, rinse your hair thoroughly with lukewarm water until the water runs clear.\u003c\/p\u003e\n\n\n\u003ch3\u003e Tips for use:\u003c\/h3\u003e\n\n\u003cp\u003e For an even color application, use a coloring brush and test the color on an inconspicuous area first. To extend the color's lifespan, avoid washing your hair frequently or use color-preserving shampoos. Following up with a hair mask can help preserve the color's vibrancy.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Perfect for bold, creative hair styling\u003c\/li\u003e\n\n\u003cli\u003e Safe and gentle for the hair\u003c\/li\u003e\n\n   \u003cli\u003eLong-lasting color intensity\u003c\/li\u003e\n\n\u003cli\u003e Easy to use at home\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions is a renowned semi-permanent hair coloring brand known for its intense color palette and cruelty-free production. With a wide selection of vibrant colors, Directions is the first choice for anyone looking to add a personal and creative touch to their hair.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468528570635,"sku":"1010010","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089777.jpg?v=1755253570"},{"product_id":"directions-sunflower-89ml-haartonung","title":"Directions sunflower 100 ml hair dye","description":"\u003ch1\u003e Directions Sunflower 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e The Directions Sunflower 89ml Hair Dye offers a vibrant, sunny yellow color for striking and individual hair styling. This semi-permanent hair dye is vegan, cruelty-free, and specifically designed for bleached, highlighted, and natural hair. Ideal for anyone looking to add a fresh pop of color to their hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Sunflower Hair Dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Color: Bright sunny yellow\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Semi-permanent tint, lasts up to 8 washes\u003c\/li\u003e\n\n   \u003cli\u003eEasy to apply without any special exposure time\u003c\/li\u003e\n\n\u003cli\u003e Can be used for individual color mixtures\u003c\/li\u003e\n\n\u003cli\u003e Cares for the hair during use\u003c\/li\u003e\n\n\u003cli\u003e Available in a practical 89ml package\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Sunflower hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e Apply the tint to freshly washed, towel-dried hair. Use a brush or gloves to distribute the color evenly throughout your hair. Leave the color on for approximately 30 minutes, then rinse thoroughly with cold water. For best results, the tint should be applied to bleached or light blonde hair.\u003c\/p\u003e\n\n\n\u003ch3\u003e Advantages at a glance:\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Bright, intense colors for creative styling\u003c\/li\u003e\n\n\u003cli\u003e Gentle formula without ammonia and peroxides\u003c\/li\u003e\n\n\u003cli\u003e Easy to apply and rinse out\u003c\/li\u003e\n\n\u003cli\u003e Color result depends on the original hair and the exposure time\u003c\/li\u003e\n\n\u003cli\u003e Ideal for temporary color changes and experimentation\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n   \u003cli\u003eTo ensure even color coverage, the hair should be well detangled before application.\u003c\/li\u003e\n\n\u003cli\u003e The color can be individually mixed to create unique shades.\u003c\/li\u003e\n\n\u003cli\u003e For longer lasting color, the tint should be cared for with a color-protecting shampoo.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Riche Directions is a renowned semi-permanent hair coloring brand known for its wide range of vibrant colors and high-quality products. The brand stands for creativity and individuality, perfect for those who enjoy experimenting with different hair colors.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468528668939,"sku":"1010009","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12089778.jpg?v=1755253569"},{"product_id":"directions-fluorescent-orange-89ml-haartonung","title":"Directions fluorescent orange 100 ml hair dye","description":"\u003ch1\u003e Directions Fluorescent Orange Hair Dye 89ml\u003c\/h1\u003e\n\n\n \u003cp\u003eDirections Fluorescent Orange Hair Dye is the ideal solution for anyone looking for striking, vibrant color results. La Riche's semi-permanent hair dye is known for its vibrant, intense shades and gentle application, as it contains no harmful chemicals like ammonia or peroxide. Fluorescent Orange is a vibrant, neon-like orange shade that shines brightly on bleached or light-colored hair.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense, bright orange tone\u003c\/li\u003e\n\n\u003cli\u003e Semi-permanent formula for temporary color results\u003c\/li\u003e\n\n\u003cli\u003e Ammonia and peroxide free – gentle on hair\u003c\/li\u003e\n\n\u003cli\u003e Ideal for bleached or light hair\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free\u003c\/li\u003e\n\n\u003cli\u003e Easy to apply and mixable with other colors\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of hair tint:\u003c\/h2\u003e\n\n \u003cp\u003eDirections Fluorescent Orange Hair Dye is applied directly to washed, towel-dried hair. Gloves are recommended to avoid skin discoloration. After 15-30 minutes, the dye can be thoroughly rinsed with cold water. For an even more intense color result, lighten your hair beforehand. For an even finish, distribute the product evenly throughout your hair and comb through.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e For particularly intense color results, use on heavily bleached hair. To extend the life of the color, we recommend using sulfate-free shampoos and conditioners. The color can be mixed with other Directions colorants to create custom shades.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Fluorescent Orange is perfect for bold, creative looks\u003c\/li\u003e\n\n\u003cli\u003e The color can last up to 8 weeks depending on the original hair color\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eLa Riche is known for its wide range of intense hair tints, specially developed for creative and temporary color transformations. The Directions range includes numerous vibrant and pastel shades that can be mixed and matched. All products are vegan and cruelty-free, making them a popular choice for environmentally conscious users.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468528767243,"sku":"1010007","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12090227.jpg?v=1755253569"},{"product_id":"directions-neon-red-89ml-haartonung","title":"Directions neon red 100 ml hair dye","description":"\u003ch1\u003e Directions Neon Red 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e Directions Neon Red hair dye offers intense and vibrant color for those seeking a striking look. This semi-permanent hair color is especially suitable for pre-lightened or bleached hair and creates a radiant red with neon-orange undertones. The vegan formula and easy application make it a popular choice for creative and individual hair styling.\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Neon Red hair dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n   \u003cli\u003eIntense, bright colors with neon red and orange undertones.\u003c\/li\u003e\n\n\u003cli\u003e Semi-permanent hair color that adheres perfectly to bleached hair.\u003c\/li\u003e\n\n\u003cli\u003e Vegan formula without animal ingredients.\u003c\/li\u003e\n\n\u003cli\u003e Easy to use without mixing – can be applied directly from the packaging.\u003c\/li\u003e\n\n\u003cli\u003e Available in 89ml jars, sufficient for a full tint depending on hair length and density.\u003c\/li\u003e\n\n\u003cli\u003e Perfect for individual and creative hair styling such as punk, gothic or festival looks.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of Directions Neon Red hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e For best results, we recommend applying the hair color to pre-lightened or bleached hair. The hair should be washed and dried beforehand to optimize color absorption. Distribute the color evenly with a brush or gloves, leave on for 15-30 minutes, and then rinse thoroughly with cold water.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n \u003cp\u003eFor a more intense color result, the processing time can be extended. To increase the color's durability, avoid hot styling and use special color-protecting products. Regular color touch-ups will keep the vibrant neon red vibrant for longer.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Easy to use as no mixing is necessary.\u003c\/li\u003e\n\n\u003cli\u003e Strong color intensity and luminous shine.\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free.\u003c\/li\u003e\n\n\u003cli\u003e Suitable for different hair textures and lengths.\u003c\/li\u003e\n\n\u003cli\u003e Allows creative and individual hair styling.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the product:\u003c\/h2\u003e\n\n\u003cp\u003e The Directions Neon Red hair dye is one of the most intense colors in the Directions range, offering a striking neon red finish that really shines on lighter hair. Ideal for trend-conscious users who want to make a statement.\u003c\/p\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n \u003cp\u003eDirections is a brand known for its vibrant and creative hair colors. It offers a variety of shades that are particularly well-suited for temporary and semi-permanent applications. The ease of application and the ability to mix colors make Directions a preferred choice for individual and expressive hair colors.\u003c\/p\u003e\n\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468528996619,"sku":"1010006","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12090229.jpg?v=1755253568"},{"product_id":"directions-denim-blue-89ml-haartonung","title":"Directions denim blue 100 ml hair dye","description":"\u003ch1\u003e Directions Denim Blue 89ml Hair Dye\u003c\/h1\u003e\n\n\n\u003cp\u003e\n \u003cstrong\u003eLa Riche Directions Denim Blue\u003c\/strong\u003e Hair Dye is a semi-permanent hair color that creates bold and vibrant blue highlights. Especially suitable for bleached or very light hair, this direct-dye dye delivers an intense, radiant color result. This vegan and cruelty-free formula is perfect for anyone seeking temporary color changes without harsh chemicals.\n\u003c\/p\u003e\n\n\n\u003ch2\u003e Features of Directions Denim Blue hair dye:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Direct tinting – no mixing required\u003c\/li\u003e\n\n     \u003cli\u003eVegan, cruelty-free and free from ammonia, peroxide and PPD\u003c\/li\u003e\n\n\u003cli\u003e Suitable for up to 8 hair washes\u003c\/li\u003e\n\n\u003cli\u003e Perfect for bleached or light hair\u003c\/li\u003e\n\n\u003cli\u003e Mixable with other Directions colors\u003c\/li\u003e\n\n\u003cli\u003e Exposure time: 15-30 minutes\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of hair tint:\u003c\/h2\u003e\n\n\u003cp\u003e\n Before use, shampoo your hair thoroughly and towel-dry. Apply the tint to your hair using a comb or brush and comb it evenly until the color becomes creamy. Leave the product on for 15-30 minutes, then rinse thoroughly with warm water. Avoid using shampoo when rinsing. For best results, bleaching your hair first is recommended.\n\u003c\/p\u003e\n\n\n\u003ch3\u003e Advantages at a glance:\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Bright, intense color for eye-catching looks\u003c\/li\u003e\n\n\u003cli\u003e Easy to use as no mixing is necessary\u003c\/li\u003e\n\n\u003cli\u003e Lasts 2 to 6 weeks, depending on hair structure\u003c\/li\u003e\n\n\u003cli\u003e Can be mixed with other colors for individual creations\u003c\/li\u003e\n\n     \u003cli\u003eVegan and free from harmful chemicals\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e The color will fade slightly with each wash.\u003c\/li\u003e\n\n\u003cli\u003e For optimal results, bleaching the hair is recommended.\u003c\/li\u003e\n\n\u003cli\u003e Wear gloves to avoid skin contact.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the product:\u003c\/h2\u003e\n\n\u003cp\u003e\n La Riche Directions offers a wide selection of vibrant and creative colors. The Denim Blue tint is ideal for anyone who wants to create a bold look in an elegant shade of blue. Whether for cosplay, festivals, or simply for everyday wear, this tint will make a lasting impression.\n\u003c\/p\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e\n \u003cstrong\u003eLa Riche Directions\u003c\/strong\u003e has been one of the best-known brands for semi-permanent hair coloring for years. With a wide range of vibrant colors and a vegan, cruelty-free formula, it's especially popular with creative minds who enjoy colorful, individualized hair.\n\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468529389835,"sku":"1010005","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12055708.jpg?v=1755253568"},{"product_id":"directions-wisteria-89ml-haartonung","title":"Directions wisteria 100 ml hair dye","description":"\u003ch1\u003e Directions Wisteria 89ml Hair Dye\u003c\/h1\u003e\n\n\n \u003cp\u003eDirections Wisteria Hair Dye by La Richè is a semi-permanent hair color especially suitable for creative looks. This soft, pastel violet shade is ideal for light, pre-bleached hair and allows you to create custom color combinations by mixing it with other Directions colors. The vegan and cruelty-free formula ensures you can color your hair with a clear conscience.\u003c\/p\u003e\n\n\n\u003ch2\u003e Advantages at a glance:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intense, semi-permanent tint in delicate purple.\u003c\/li\u003e\n\n\u003cli\u003e Vegan and cruelty-free recipe.\u003c\/li\u003e\n\n\u003cli\u003e Ideal for light, pre-bleached hair – pastel results only on very light hair.\u003c\/li\u003e\n\n\u003cli\u003e Nourishes hair during coloring, no additional care necessary.\u003c\/li\u003e\n\n\u003cli\u003e Direct dye – no pre-bleaching required, but recommended for stronger results.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e Application of hair tint:\u003c\/h2\u003e\n\n \u003cp\u003eBefore use, we recommend conducting a color test on a small strand of hair to better assess the exposure time and color result. Apply the color to clean, towel-dried hair and leave it on for 15 to 30 minutes, depending on the desired color intensity. For optimal results, your hair should be light bleached beforehand. After the exposure time, rinse thoroughly without shampooing.\u003c\/p\u003e\n\n\n\u003ch3\u003e Expert tips:\u003c\/h3\u003e\n\n\u003cp\u003e For a more intense result and longer lasting color, it's recommended to lighten your hair before application. Reapply the tint as needed to refresh the color. Pastel colors, like Wisteria, perform best on very light hair. The results may be less visible or vary on darker hair tones.\u003c\/p\u003e\n\n\n\u003ch2\u003e Good to know:\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e The color intensity and durability depend heavily on the hair structure and the original hair color.\u003c\/li\u003e\n\n   \u003cli\u003eAll Directions colors can be mixed together to create individual shades.\u003c\/li\u003e\n\n\u003cli\u003e The tint does not contain harmful chemicals such as ammonia or peroxide.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003ch2\u003e About the brand:\u003c\/h2\u003e\n\n\u003cp\u003e La Richè is known for its high-quality, direct-dye hair dyes under the Directions brand, which are particularly popular with individualists, the gothic and punk scenes, and anyone who loves striking hair colors. The products are gentle on the hair and scalp and offer a wide range of colors, from intense to delicate pastel shades.\u003c\/p\u003e\n\n\n","brand":"La Richè Directions","offers":[{"title":"Default Title","offer_id":46468529553675,"sku":"1010004","price":5.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/files\/12055709.jpg?v=1755253567"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0297\/9833\/4523\/collections\/la-riche-directions.webp?v=1737720165","url":"https:\/\/deinfriseur.de\/en\/collections\/la-riche-directions.oembed?page=2","provider":"deinfriseur.de","version":"1.0","type":"link"}